A device-agnostic, multi-product framework designed to market complex technology products to enterprise in an elegant and easily digestible manner.
An intuitive journey designed to guide users through the purchase process in an authentic and informative manner by removing barriers to purchase and highlighting unique selling propositions.
The concept allows the parent enterprise to scale, acquiring new product companies whilst preserving brand theory for new and existing products.
Multiple product sites are all administered from a single content management system, giving product divisions full autonomy whilst in synergy with the parent brand.
Accelerite is a global product company that delivers enterprise solutions for endpoint management, cloud, and mobility to organizations of all sizes — from small businesses to Fortune 500 enterprises.
This project covers a design concept for Accelerite's multi-product online presence featuring full-width feature sections leading users into product-specific sites covering cloud products and services. Although this was not the final design implemented (the client ultimately favored another one of my more traditional designs) it is my favorite of the two and adheres more closely to best practices for device-agnostic design.
This design concept also incorporates a more synergistic creative strategy for integrating multiple brands through a comprehensive multi-layered identity system including logo design and complementary color theory.
Accelerite / Persistent Systems
Web Design & Development
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